In A World Of Buying Mayhem, All Leaders Must Be Change Leaders
Today’s dizzying pace of change will not abate, and leaders must show the way forward. At our upcoming events, B2B Summit North America and CX Summit EMEA, we’ll show you how.
View ArticleTo Thrive Through Volatility, Master These Three Areas
There’s no end in sight for the current disruption, but making the right strategic moves will help you come out ahead.
View ArticleConsumers React To Tariffs With Concern And Caution
Our recent poll showed how consumers feel about and are responding to a slew of anticipated new tariffs.
View ArticleLearn How To Make Every Journey Count And Unlock A Value Flywheel At CX...
Every customer journey can create or destroy value — both for your customers and for your firm. At CX Summit EMEA, learn how to measure customer journeys and optimize their value.
View ArticleFinancial Firms Offer Laid-Off Government Employees A Chance To … Spend More...
As a former US federal employee, I’m a customer of two financial services companies that focus on current and former feds. Within the past couple of months — as millions of federal employees have been...
View ArticleMedallia And Qualtrics Conference Highlights: Rivals Offer Different Plans...
Over the past two weeks, we attended back-to-back CX events: first, Qualtrics’ X4 in Salt Lake City, then Medallia Experience in Las Vegas. Both Leaders in The Forrester Wave™: Customer Feedback...
View ArticleBrands, Take Cover: The Tariffs Have Hit The Fan
Consumers have begun to take several steps to manage the impact of tariffs on their pocketbooks. Learn the five buying behaviors to look out for among your customers and what steps to take in response.
View ArticleMature Customer Experience Measurement To Unlock Actionable Insights
Advanced technologies and analytic methods are redefining how organizations measure experiences and extract insights. CX leaders have an opportunity — and a responsibility — to spearhead this...
View ArticleApple Is In The Tariff Crosshairs. What Should It Do?
The US administration is convinced that Apple, one the biggest and most valuable brands in the world, can and should move its manufacturing infrastructure to the US. The reality, however, is far...
View ArticleConnect EX To CX For Real Transformation
When employees are engaged, a better customer experience follows. Learn about two core elements for building an EX-to-CX strategy.
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